“She thoroughly listened to all of my ideas to create a brand that clearly expresses the vision I have for my business. She also makes the process of branding exciting and fun and I always look forward to our meetings!”
A VIP day with me is an immersive, high-energy session to tackle your branding or website needs in one focused day. Walk away with a clear plan, tangible results, and impactful progress—fast.
Let’s create a website that captivates and engages, blending your unique brand with intuitive design, striking visuals, and strategic messaging to leave a lasting impact.
Strategic branding starts with uncovering your core values and vision, then crafting a cohesive visual language—logos, typefaces, colors—that resonates and stands out.
three
two
one
Let’s work together to bring your brand vision to life. Through a collaborative, thoughtful process, we’ll create a brand and website that authentically represents who you are and connects with your ideal clients. Ready to make your mark?
Here's some things we can do:
We start by uncovering the heart of your business—your values, goals, and vision for the future. This isn’t a surface-level conversation; it’s a deep dive into everything that makes your business unique. Through thoughtful, extensive questions, we’ll explore where your business is now, where you want it to go, and how you envision it evolving over time. Together, we’ll uncover the deeper meanings behind your work, what you stand for, and the emotional connection you want to create with your audience. This clarity becomes the foundation for a brand that’s not only authentic but aligned with your long-term aspirations.
Together, we translate the insights from our deep dive into visual elements that truly represent your brand. This is where we explore colors that capture the emotions and values we uncovered, typography that aligns with your brand’s tone, and photo direction that tells your story visually. Every detail is carefully considered and refined to ensure it authentically reflects what makes your brand unique while resonating deeply with your audience. This step brings your brand’s identity to life in a cohesive, impactful way.
Once your brand is ready, I’ll provide all the tools, assets, and clear instructions to ensure a smooth launch and seamless transition. This is the offboarding phase, where you’ll receive everything needed to confidently carry your brand forward—whether it's logo files, style guides, or the resources to implement your new look. You'll be equipped with the knowledge and assets to maintain consistency and continue building on the foundation we've created.
After we’ve completed your brand and website, I offer a Launch Support phase to ensure your brand’s debut is seamless and impactful. This optional service helps you confidently roll out your new look, with everything you need to execute your branding successfully. From strategy to assets, I’ll provide the tools and guidance you need to carry your brand forward and make a lasting impression right from the start.
"I had the pleasure of working with Michelle for 10 years with Paula Deen Enterprises. She was the driving force behind the brand presence for Paula Deen through website, social media and product development. Her influence continues today in all of our current creative. Cannot say enough good things about her contributions to our organization."