I design brands that resonate with your target audience, making you stand out in a crowded market.
Struggling to attract your ideal clients?
brand strategy
brand identity
website design
packaging + print collateral
I don’t do surface level branding.
I take the time to dig into your goals, values, and vision, crafting a brand that’s authentic, strategic, and built to attract the right people. Every design choice has a purpose. Every element is built around your identity, so your brand isn’t just beautiful—it’s unforgettable.
Why My Process Creates Brands That Stand Out.
the process
How It Works
it's a thorough and personal process
1. Deep Dive:
We begin with a comprehensive exploration of your business to understand its core values, mission, and vision. This step includes digging deep into your audience, identifying your ideal clients, and discovering what makes your business truly unique. With all this valuable information, I’ll develop a customized strategy that aligns your goals with your visual identity, ensuring everything is positioned perfectly for success.
2. Visual Design
Once we’ve defined your strategy, it’s time to bring it to life visually. I’ll create a compelling brand identity that reflects the essence of your business, including logo design, typography, color palette, and any other visual elements you need. If applicable, I’ll also translate this brand identity into a fully functional website, ensuring that your online presence not only looks great but works seamlessly to achieve your goals.
3. Launch & Wrap Up
Once everything is finalized / live, I’ll help ensure the launch goes off without a hitch, addressing any last-minute tweaks or adjustments. Afterward, I’ll provide a brief check-in to ensure you feel confident using your new branding and website to connect with your audience and achieve your goals. I’ll equip you with the necessary tools and guidance, but ongoing support is available if you need it.
kind words
“Michelle went above and beyond what I could imagine in creating my brand! Her work is perceptive, professional and modern.”
“She thoroughly listened to all of my ideas to create a brand that clearly expresses the vision I have for my business. She also makes the process of branding exciting and fun and I always look forward to our meetings!”
eliza hallstrom | sweetgrass sanctuary
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I Got You!
I love working with people, helping them figure their businesses out, and giving them the tools to really put themselves out there.
Let’s dive deep!
start the process now
